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Nokia’s new phone is easy for anyone to fix
E-waste is the world’s fastest-growing waste stream, and much of it is handled unsafely, causing pollution, human health hazards, and the loss of valuable resources. People are increasingly invested in the right to repair the electronics they own. Repair cafes and other peer-to-peer gatherings build communities around prolonging the life of products. Brands like Nokia,…
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Buy green or buy less?
How consumers respond to green marketing and green demarketing campaigns On February 2, 2023, Anna Fenko and Asja Šerić presented their research on green marketing and green demarketing at the International Etmaal 2023 Conference at the University of Twente, Netherlands. “Don’t buy this jacket” was the slogan of Patagonia’s Black Friday campaign in 2011. Patagonia…
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Circular skills project is presented at EPALE meeting in Utrecht
On October 19, 2022, FENAN Consulting has presented the Erasmus+ project “Green skills for circular economy” at the conference in Utrecht organised by EPALE, the Electronic Platform for Adult Learning in Europe. Our organisation is honoured to be invited at this interesting and useful event. We are grateful for opportunity to meet and share our…
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Don’t waste your waste!
The University of Amsterdam has developed an online course to teach students and employees about recycling. The small trash cans have been replaced with new waste bins in which we separate waste into 4 waste flows. But even for the highly intelligent academic folks it is still not completely clear what trash should go in…
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Self-confidence helps to boost sustainable fashion consumption 
Simone Warnecke For Generation Z consumers, it is difficult to resist the temptation to buy a new fashion item that will be thrown away after a few months or even weeks. Thousands of influencers are presenting their recently purchased clothes on TikTok and Instagram and criticizing out-of-style fashion. Nowadays something is out-of-style after a few…
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Guilt is more effective than hope in environmental campaigns
Zsófia Horvath As climate change concerns intensify, both businesses and consumers are more and more inclined to “go green”. However, persuading consumers to change to more eco-friendly options is difficult for businesses, especially in the creative fashion industry. Advertisers must come up with innovative tools to convince consumers to buy sustainable fashion items. One of such…
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Fairphone rewards careful phone users
Weighing more than the Great Wall of China, the amount of electronic waste discarded in 2021 is estimated to be 57.4 metric tons. Smartphone users keep their phones for 2 to 3 years, and just 15% of phones are collected for recycling once they’re no longer used. Circularity needs to start somewhere. That’s why the…
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Meeting in Den Haag
After half a year of collaborating remotely, via Zoom and e-mail, on June 14 and 15 2022, the partners on “Building green skills for circular economy” project (2021-1-NL01-KA210-ADU-000033999), FENAN Consulting and Non-formal learning club WE, will for the first time meet in person to discuss the progress on designing an online course “Building circular skills”…
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Repair Café: share your circular skills and contribute to sustainable future
Last week Repair Cafe Beverwik celebrated its first birthday with the cake and a lot of fun repairing clothes, mobile phones, coffee machines, furniture, bicycles, and walkers. We throw away vast amounts of stuff. Even things with almost nothing wrong, and which could get a new life after a simple repair. The trouble is, lots…
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Dutch supermarket started package-free shopping
The Dutch supermarket chain Albert Heijn introduced a new concept that allows customers to fill reusable containers (bags or jars) with products like pasta, rice, muesli, tea, coffee or nuts, and use less plastic packaging. Customers can bring their own bags and jars or buy reusable containers at the supermarket. There are 70 different products…